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RS Workshop

 

Road To A Million Dollar Store
Preparing You for the Journey Ahead!

The Road to a Million Dollar Store workshop stands out for its advanced, hands-on training sessions tailored to equip you with the knowledge and tools to elevate your business to million-dollar success.

Unlike other events, this workshop focuses intensively on practical strategies and actionable insights from top industry experts. This unique event promises to equip you with strategies that have been proven to drive success, making it an unmissable opportunity for enterprising business owners/operators.

Start planning your trip to Dallas, TX, we look forward to seeing you there!


Workshop Schedule

Friday - September 26th

9:00a - 5:00p | RS BootCamp (Pre-Event Training – Additional Fee)
• Owners & Managers Seminar

5:30p - 8:00p | Evening Reception - Hosted by PackageHub®
• A Special Presentation by Brandon Gale - RSA/PBC President

Saturday - September 27th

9:00a - 12:00p | Million Dollar Store - Morning Session
• Building a Business Plan
• Understanding Gross Profit
• Top 10 Profit Centers
• Pricing Strategy
• The 2-Minute Advantage
• Upselling, Cross-Selling & Educating

12:00p - 1:30p | Networking Lunch – Sponsor TBD
Get to know your fellow store owners, grab some lunch and hear the latest updates from PostalMate®

1:30p - 5:30p | Million Dollar Store - Afternoon Session
• Drop-Off Opportunity
• Marketing & Advertising
• How to Write a Press Release
• Online Presense & Social Media
• Guerilla Marketing

6:00p - 8:00p | Reception & Vendor Fair – Sponsor TBD
• Get quality facetime with some of the industry's leading vendors and hear the latest updates from ShipRite™

Sunday - September 28th

9:00a - 12:00p | Million Dollar Store - Morning Session
• The Best Retail Product Mix
• Merchandising - Dress Your Store For Success
• POS: Maximum Profit
• How to Re-Sign/Re-Brand Your Store
• What's Your Value
• Exit Strategy
• Profit Center Analysis

12:00p - 1:00p | Event Wrap-Up
• Event wrap-up and RS Action Plan review


Event Pricing

 
 

BASIC MEMBER

$309

PREMIUM MEMBER

$259

PBC FRANCHISEE

$219

RS Workshop
Road To A Million Dollar Store
 

BASIC MEMBER

$475

$375 for additional
attendees from the
same store

PREMIUM MEMBER

$390

$290 for additional
attendees from the
same store

PBC FRANCHISEE

$375

$275 for additional
attendees from the
same store

RS BootCamp
Owners & Managers Seminar
 

A Note Regarding Meals...

The complimentary breakfast is for hotel guests only. The Friday lunch is for BootCamp attendees only. If you attend the RS Workshop, the Friday reception, Saturday lunch & evening reception are included. There is no lunch on Sunday.


Cancellation Policy

For a full refund, you must cancel by SEPTEMBER 17, 2025.

Million Dollar Store
Instructors

Brandon Gale

PresidentRS Associates & PackageHub®

President of RS Associates (RSA) and PackageHub Business Centers® (PBC), Brandon got started in the industry in 1984 as co-founder of Eagle Postal Centers, a 38-store chain of licensed and corporate retail shipping centers located in Texas. In 2007, Brandon founded and developed Retail Shipping Associates, the largest trade organization for retail shippers. Brandon is also responsible for developing PackageHub Business Centers®, a franchise with over 750 members across the United States.

Brandon’s commitment to the retail shipping industry is unwavering. He believes that both RSA and PBC play a critical role in the success of its members by providing programs, training, support, advocacy, and resources that make the difference between mediocrity and excellence.


 

Rut Scarborough

IT DirectorRS Associates & PackageHub®

An industry veteran of 28 years, Rut brings to RS Associates a truly unique set of talents. A mechanical engineer by degree, he spent over 21 years with Duke Energy as a Nuclear Plant Test Engineer and an IT Consultant in Nuclear Information Technology. At the same time, he and his wife Fran owned and operated a chain of six retail shipping stores.

As IT Director for RS Associates, Rut is responsible for the company’s operation through automation. His knowledge of best industry practices provides the backbone for the company’s e-identity. From online Associate registration to drop-off payment administration, his activities ensure the smooth operation of all RSA programs.

In addition, Rut is a Senior Instructor and content developer for RS Academy.


 

Rajan Dorasami

Operations DirectorPackageHub®

OwnerBox & Ship | Ft. Worth, TX

Rajan has owned Box & Ship in Fort Worth, Texas since 2002. During that time, Box & Ship has experienced phenomenal growth and continues to improve year after year. Rajan has taken part in numerous industry forums, educational classes and conventions and is proud to serve on the RSA Member Advisory council. Rajan is part of the RS Advisory Council and his store, Box & Ship, is a proud member of the PackageHub Business Centers® franchise.


Charlie Bournis

Former OwnerOffice 11211 | Brooklyn, NY

Charlie Bournis is the owner and operator of Office 11211 in Brooklyn, New York. Office 11211 started as a cell phone store in 2001 and eventually morphed into a full-fledged packing and shipping store. In 2013 Charlie bought out his competition and expanded to the other side of the neighborhood opening a second store which he successfully sold in 2022. Charlie is part of the RS Advisory Council and his store, Office 11211, is a proud member of the PackageHub Business Centers® franchise.

 

 

HOLIDAY INN RICHARDSON

 1655 N Central Expressway | Richardson, TX | 75080 PH: (972) 238-1900| WEB: www.HolidayInnRichardson.com

A Business-Friendly
North Dallas Hotel

Thanks to the Central Expressway (US-75), connecting to Plano, Frisco, and Dallas, our Richardson location is easy to get to from anywhere in North Dallas — and just minutes from the RSA & PBC Offices.  You can stay productive with free Wi-Fi and business center. DFW Airport is 25 miles, and Hwy 75 makes the Dallas Convention Center and downtown Dallas 30 minutes away. Leisure guests also appreciate the convenience of our location. Shoppers love that our hotel is near five different malls, including North Park, the Galleria, and Allen Outlet.

Breakfast Included in RSA Room Block!

Room Rates

$91Per Night (+tax)

NOTE: Reserve your room by 09/17/25 to take advantage of the discounted room rate.